Celebrity Roasting for Jaguar, Toyota, Range Rover and Mini

We looked at 4 SUV manufacturers in Canada — and we ROASTED their landing pages, according to our intensive 27-point Landing Page Checklist. Our checklist breaks down into the four main categories of background & planning, page elements, design and functionality. In other words, we check how closely the page...
Celebrity Roasting | Telus Mobility, Rogers Wireless, and Bell Mobility

We took a look at the top three telecommunications companies in Canada — and we ROASTED their landing pages, according to our intensive 27-point Landing Page Checklist. Our checklist breaks down into four main categories: Background & planning Has the page been planned to target a precise audience with a single...
How Oli Gardner’s Critique Inspired Us to Start Our Own “Roasting” Service

We’re very critical of our work. There’s nothing we crave more than honest criticism and pushback – especially when it comes to creating videos or writing copy. But getting constructive feedback can be difficult. Most people don’t (or can’t – I’m not sure which is truer) give criticism you can actually use....